The best ethical and sustainable Hong Kong fashion brands
Feel good about what you’re wearing with these sustainable brandsVIPOP
VIPOP is a Hong Kong-based fashion brand dedicated to shining a light on sustainable handcrafted works from Latin America. Founded by two Venezuelan women, Lenia Perez and Fabiana Gonzalez, the brand focuses on the core values; sustainability, quality, and craftsmanship, and works selectively with international artisans whose products and businesses reflect these values. The all-female team supports small artisans and small batch production, as well as sustainable practices like using recycled materials and using only organic dyes. Collections are unique and Vipoper’s can feel inspired wearing them, knowing they carry a piece of heritage and sustainable-living wherever they roam. Shop the gorgeous collections of swimwear, jewellery, clothing and accessories in-store or online. Hong Kong Living readers can enjoy 20% off with the code VIPOPXLIV.
VIPOP, Artezano, 52 – 54 Graham Street, G/Floor, vipop.com
Tove & Libra
Launched in 2018, Tove & Libra is a family business born from three generations working in the fashion manufacturing industry. The founders witnessed the lifecycle of fashion products get shorter and dirtier, and realised the urgent need for a more conscious approach to what we make and wear. Built on quality over quantity, and centred around ethical sourcing and production, Tove & Libra is on a mission to make fashion that’s better for both closet and planet. The brand’s mission is to make fewer but better clothes that look good, fit well and don’t cost the earth (in more ways than one). Elevating deadstock materials into chic modern essentials, with clever designs that help you dress more with less, Tove & Libra’s collection effortlessly balances form and function.
Tove & Libra, 2/F East Ocean Centre, 98 Granville Road, Tsim Sha Tsui East, Kowloon, toveandlibra.com
The R Collective
The R Collective is a social impact business that aims to reduce waste in the fashion industry. Born in 2017 in collaboration with Hong Kong-based sister charity Redress, the brand has since expanded to London. The label focuses on reducing fashion waste by rescuing, reusing and recycling waste materials from luxury brands and transforms them into chic and versatile fashion pieces for working women. The team of highly-experienced fashion professionals at The R Collective unite with a goal of creating a world-changing circular fashion system that reduces waste and pollution.
Shop The R Collective online at thercollective.com
MiliMilu
Latvian native Linda Morrison founded her brand MiliMilu in Hong Kong in 2021. As a mother of two, she had struggled to find organic, eco-friendly and clothing for her children in Hong Kong. Now with a dedicated following, MiliMilu stocks sophisticated and stylish brands for adults and children that are organic, sustainable and socially-responsible. The newly-released collection includes fun, bold designs and ‘Mommy and Me’ matching outfits.
MiliMilu, Shop online at milimilu.com
Retykle
For kids and mums-to-be, Retykle, a much-loved online store that specialises in buying and selling high-end, second-hand clothes featuring top brands including Bonpoint, Jacadi and Ralph Lauren, all at up to 90% off. After becoming a mum, founder Sarah Garner recognized that raising little tykes is both costly and hard on the environment and wanted to create a circular solution to minimise their waste while passing on savings to parents. As Asia’s first and largest online consignment platform to buy and sell maternity and kids clothes, Retykle has recirculated over 200,000 items and counting. You can shop the collection online or at Retykle’s studio in Wong Chuk Hang which is open weekdays from 9.30am-6pm. Last year, Retykle also opened their first store in Singapore.
Retykle, Unit 8B, Sing Teck Factory Building, 44 Wong Chuk Hang Road, Wong Chuk Hang, retykle.com
PYE
Dress shirt specialist PYE has pioneered a new approach to the classic men’s garment with its sustainable seed-to-shirt philosophy. At the helm of this innovative brand is Dee Poon, daughter of Harvey Nichols owner Dickson Poon and Esquel Group chairman Marjorie Yang. Through research-intensive practice, PYE has halved its water and energy consumption over the last decade, offering an eco-friendly alternative to typical formal attire. PYE has stores across China, including two in Hong Kong.
PYE, Shop 19 & 22, Central Building, Central, 2151 9168 and Shop 111, Pacific Place, Admiralty, 2151 9288, pyeshirts.com
